Like a regular search, but more advanced. It lets you narrow your search to find exactly what you’re looking for. Option 1: Get familiar with Twitter’s Advanced Search.

Great marketers can even use monitoring to generate leads. See what they’re talking about and update your content strategy accordingly. Target specific keywords and hashtags that suit your ideal buyer.

Get customers’ views of your competitors.

Supplement hard data with genuine opinions.

Re-evaluate your brand’s strengths and weaknesses.Find out what your customers really think.You want your tweets to hit home with the right people, so you’d better know what those people like.īrittany Berger wrote all about the benefits of social listening. We also put these tips into a checklist for your office wall. To help you out, we’ve put together eight quick tips that’ll make your tweets more twitt-ilating. Your best bet for increasing Twitter reach is to get more of them, and the best way to do that is to post better content. Outstanding content is more likely to be retweeted, increasing your reach and audience.

How to use twitter